In the spirit of Independence Day this year, it’s only suitable that we focus on a business that specializes in fireworks and expanded their business from a single stand to the most significant American fireworks distributor as well as a technologically advanced company with a mobile app.
In 1964, a single stand popped up in Pittsburg, Kansas. Their product? Fireworks. John and David Collar opened that stand as a summer business to earn some extra cash. Little did they know that summer business would scale into Winco Fireworks, one of the largest firework distributors in America.
As the business continued to grow, they knew they had to stay relevant and competitive. When the opportunity presented itself, the company entered a new era, designing a firework show and executing it all on a smartphone or tablet. Kevin Wu, a product developer, pitched the idea/concept to Winco Fireworks. Winco saw it as a great opportunity and, in late 2017, launched the new product FireFly.
Since the launch of FireFly, they amassed over 26,000 users in over 31 countries, which shows that the future of the firework business is in technology. Winco Fireworks has leaped in front of the competition and all from a concept utilizing a mobile app.